Julie Posetti: Some journalists and editors have told me that they’re thinking of closing their Facebook accounts in the wake of this scandal – what’s your response to that reaction? Would you consider that course of action now?
Jay Rosen: Yes, I have considered it. And I may do that one day. I have 180,000 subscribers on Facebook but I barely use it. I can go for a week or two without logging in. I post photos I am proud of occasionally, and sometimes links to my own work. Last week I posted a lot on Facebook about the issues we are discussing now, using the platform to air criticism of it. But what I do every day on Twitter—curate links and comment in the area of my expertise, adding value to the system for free because I get something back—I will not do on Facebook because of the opacity of its algorithm. Facebook thinks it knows better than I do what those 180,000 subscribers should receive from me. I find that unacceptable, though I understand why they do it. I am not in a commercial situation where I have to maximize my traffic, so I can opt out. Right now my choice is to keep my account, but use it cynically.
– Facebook Has All the Power. I’m sure Facebook is perfectly happy to have all its users “use it cynically,” as long as they stay around.