In 2013, Google shut down its celebrated RSS client, Google Reader, citing a decline in RSS usage. Today, millions of people still use RSS readers, but many times more use social-media sites and don’t even know that RSS exists. This imbalance means that media outlets and other content providers have greater incentive to invest in social-media infrastructure rather than RSS support, leading some to drop the latter entirely. But though the internet’s creative output deserves our attention, social-media companies do not. When the primary way we read online is filtered through the algorithms of capricious corporations that can change what we see on a whim, both writers and readers suffer. RSS is a reminder that it doesn’t have to be this way.
Long-time readers know that I’ve been preaching this message for years and years (see the “RSS” tag at the bottom of this post). If you don’t believe me maybe you’ll believe Yair.